MARKETING THAT WORKS
The reason we remember stories from our childhood is because they were interesting. They evoked feelings of adventure, passion and nostalgia. They were...memorable!
That is one of the main reasons brands succeed today....because they tell interesting, memorable and sometimes inspiring stories.
Who Are We?
A Digital Engagement Company that puts the needs of your customers first.
Founded in 2010, we’ve spent many years figuring out what works and what doesn’t, so you don’t have to. We use creativity, analytics and technology to help our customers tell better stories.
Let us show you how you can be a part of the digital marketing revolution and reap its advantages to benefit your business.
What We Do
Pay Per Click advertising is a great way to reach potential customers who have indicated an interest in your product or service. We take care of your ads on Google Search, Display and even on YouTube. We are also pretty good with running sponsored ad campaigns on Facebook, Instagram an Snapchat. In addition to setting these campaigns up, we ensure that their effectiveness is correctly measured and evaluated, rather than just sending you traffic and clicks.
Social media is an important tool for brands to not only communicate with their customers but also create an extension of its brand. Whether it is crafting a social media strategy, managing your account or simply doing an ad-hoc campaign for you, we are more than happy to be a part of your journey in any capacity.
We understand the importance of quality content on your marketing touch points whether it is for your website or for your social media channels like Facebook or Instagram. So whether it is a written article, a photograph, a graphic or a video, the content we create for you is creative, meaningful and focuses on building engagement for your brand.
Today, companies no longer have to spend millions or even thousands of pounds to reach out to their target market. Our Growth Marketing (growth hacking to some) service utilizes various strategies, tactics and tools to help you reach your customers in innovative ways with limited budgets using a blend of creativity and technology.
Strategy & Advisory
With decades of cumulative experience with branding, creating & executing strategies for a range of clients from different verticals, we can create your strategy or help refine it. Whether it is creating a go-to-market strategy for your new product or launching a new business from scratch, our team will handle your business like pros in order for you to succeed.
Mentoring & Speaking Gigs
Whether you're a growing start-up or an established entity, our coaching and mentoring services give you that extra push to succeed even more. Our skill-set includes sales, motivation and growth marketing. Have an event and want a knowledgeable speaker? We can help you deliver an insightful and passionate talk that will add value to your event.
Behind The Scenes with Our Team
The Out-of-the-box Thinkers
Founder + Director
Barry Rodrigues is the founder of NexGen Digital. He has worked for industry leaders in various marketing capacities in addition to delivering marketing projects for the banking, hospitality and petrochemical verticals. His core competencies include brand building, leveraging technology to provide more engaging customer experiences and growth marketing. Apart from multiple public speaking gigs to his credit, Barry also provides consulting and mentoring to startups to help them achieve their business goals. He is a big WWE (pro-wrestling) fan and and a self professed watch nerd.
Anastasia Marinopoulou MBA
Associate Advisor - Marketing Strategy
Anastasia is an international strategic management consultant, experienced trainer and coach specializing in business development, marketing planning, lean operations and leadership development. She is a visiting tutor at London South Bank University and the University of Law on Marketing, Customer Behavior, International Management & Logistics. . Her areas of expertise include Retail, Luxury Fashion, IT, Hospitality, Construction, Education, the Pharmaceutical and the services sectors and she also possesses extensive experience as a communications consultant having worked on various communications and position strategies.
Associate Advisor - PPC & Programmatic
Rafael is an experienced digital marketer having worked with some of the biggest brands in the UK and the biggest media agencies globally. He is currently a partner at Look'N Feel Europe, a fast growing marketing network with hubs in London & Lisbon and headquarters in Brazil.
Rafael's key specialisms include branding, strategic & creative communication as well as organic and paid media management. His passion for marketing enables him to design creative brand and media solutions tailored to individual client's needs.
Associate Advisor - Content Marketing
Ashraf has successfully made the transition from print to digital over the last decade and plays multiple roles in the unit. He is the firm's Cinderella. man with over 15 years of experience in traditional and digital marketing at different levels and his role varies from designer, conceptualizer, photographer and film maker to campaign manager and strategist. He is Google Certified and is also the official representative for Google, Snapchat and Facebook.
He is a film buff AND film-maker and is involved in quite a few personal film-making projects to keep his creative juices flowing.
Associate Advisor - Lean Transformation
Toufic Kortbawi is a man of multiple talents and is currently the Executive Director at Erada Incubator, one of Kuwait's fastest growing startup incubators. He is a logistics, supply chain and operations specialist with over 25 years of solid experience in improving business efficiency and customer focus, raising quality standards and lowering operational cost in the Oil & Gas, FMCG, Retail, Healthcare, Electronics, Logistics, F&B, Manufacturing and Postal Service sectors. He also possesses a wealth of knowledge and experience in lean transformation. He is a world traveler and loves exploring new cultures when time permits.